New Delhi: Award-winning news platform The Quint’s (www.thequint.com, https://hindi.thequint.com) Election Day coverage (11th March, 2017) reached upwards of 7.5 Million viewers online. It clocked nearly 1 Million Page Views and an engagement of 1.3 Million on social media, along with nearly 2 Million Video views on a single day.
The Quint partnered with award-winning journalist, Barkha Dutt, who travelled across the UP to get the pulse of voter for the 2017 UP assembly polls.
Along with its team of newshounds, story-tellers, editors, producers, designers, graphics whizzes, analysts and reporters, The Quint put out the 2017 Election Results in a unique interactive digital format.
The election results were packaged together in a special microsite, featuring live updates from all five states, along with other news & analyses. The site hosted a live count tracker for all five states, live social media tickers, along with top election stories through the day.
Ritu Kapur, CEO, The Quint, said, “We were successful at being the one-stop shop for young digital Indians, kept them engaged through the day – through live blogs, innovative FB lives, videos, interactives and social media initiatives with senior journalists and psephologists.”