Opt-out option extended by BARC is in absolute violation of MIB’s direction, alleges NBF
Mumbai: BARC on February 7 has announced that the news channel data will be released on March 17, 2022. In ...
Tag: BARC India
BARC India to release news channels ratings on March 17, 2022
BARC India has announced that the ratings of individual news channels will be resumed from Week 10, 2022 and the ...
Vikram Sakhuja appointed as Chairman of BARC India’s Technical Committee
Mumbai: Vikram Sakhuja, Madison Media & OOH Group CEO has replaced IPG Mediabrands India CEO Shashi Sinha as Chairman of ...
BARC remains silent on NBF’s letter demanding News Channels Ratings from 3rd February
BARC once again chose to remain silent to the News Broadcasters Federation’s letter reiterating for resumption of news channels ratings from ...
BARC Week 3: HUL retains its lead in the top advertisers’ category
Top Advertisers In the third week of Broadcast Audience Research Council (BARC), India data, the positions of the top 7 ...
Ad Volumes on South language channels registers 25% growth in Q4 2021 over Q4 2019: BARC Think Report
As per BARC Think Report, 2021 recorded 22% growth in Ad Volumes over 2020 and 18% over 2019. December 2021 ...
Deeply Disappointed Over BARC Withholding News Genre Ratings despite MIB Directions says NBF
New Delhi: News Broadcasters Federation, the largest congregation of news broadcasters has expressed its extreme displeasure and disappointed over BARC ...
Broadcasters welcome Govt’s diktat on the release of News Channels Ratings; Optimistic on revival of AdEx
In a major development in the release of news channel ratings which was on hold for the past 16 months, ...
Nov 2021 displayed steady growth on TV with 2911 Advertisers and 4669 Brands: Report
Mumbai: Television Ad Volumes continue to showcase steady growth with 156 mn seconds in November, 3% higher than November 2020 ...
BARC Week 47: Sun TV reclaims the lead spot across the genre
In week 47 of Broadcast Audience Research Council (BARC) India data, Sun TV which was at the second spot in ...
