Mumbai: Madison Public Relations has just announced the appointment of Madhu Chhibber as its CEO. Madhu will be based in the agency’s Mumbai office.
Madhu is a true blue PR professional with over 22 years of experience including tenures with Indian and international corporations. She’s worked at both, the Agency as well as the Client end, with rich experience in almost all dimensions of internal and external communications as well as integrated marketing communications solutions. Having worked across diverse industry sectors with some of the world’s most admired brands, she enjoys familiarity with multiple market working, nationally and across multiple countries in the EMEA region.
Her last assignment was as CEO, Perfect Relations where she spent almost three years.
Named ‘the fastest growing agency of the year (2013)’ by Pitch Magazine, Madison Public Relations won “PR agency of the Year” and a Gold at the Sabre Asia Awards 2015, apart from numerous awards at Goafest Abbys.
Says Sam Balsara, Chairman, Madison World, “Whilst thanking Paresh Chaudhury for his committed stint of leading Madison PR for 5 years, I am delighted to have Madhu lead our very capable and experienced team as CEO of Madison PR. Am sure Madhu’s rich experience will add a lot of value to our clients’ PR plans.”
Says Madhu Chhibber on joining Madison PR, “I’m excited to join Madison PR and look forward to partnering the immensely talented team at the Agency in delivering on our brand promise to our clients. I’m confident that as a team we will continue to enhance the knowledge assets of the agency, supporting clients with effective and compelling brand messaging.”
Madison PR works with marquee clients of the likes of P&G, Kellogg’s, ITC, Coty, Abbott, Cargill, Café Coffee Day, Red Bull, J W Marriott, GSK vaccines, Asian Paints, Tata Power, Bosch, Speedo, Sri SriTattva, CP Plus, Crompton and many others. It has offices in Mumbai, Delhi, Bangalore, Hyderabad and Pune and employs 75 PR professionals across the country. Madison PR is a unit of Madison World, a 30 year old diversified communication group with 24 units across 11 specialized functions covering Advertising, Media, Business Analytics, Out-Of-Home, Activations, PR, Rural, Retail, Entertainment, Mobile and Sports.