Bangalore: Celebrating the best of Bengaluru, Red FM ka Thappa campaign invited votes From all across the city for Bengalureans to vote for their favourite local iconic spots. The people of Bengaluru voted in plenty across categories like – Coffee, Biryani, Buffet, Malls and Ice Cream to pick their favorite outlets. In cities like Mangaluru, Mysuru and Gulburga Red FM ka Thappa is christened Red FM Na Chaapu. This year, Bombay Lucky Restaurant, reigned supreme by bagging the RED FM ka MahaChaapu stamp of approval for serving the best biryani in all of Karnataka.
Biryani is so integral to the lives of Bengalureans that it is not common to find people frequenting popular biryani outlets that owe its heritage to varied cuisines. From Malabari to Hyderabadi, and From being a lunch affair to even some highway spots serving lip-smacking biryani at only 7 in the morning, the popular dish has found patrons almost everywhere. So much so, that this year the newest category of RED FM ka Thappa (Chaapu)campaign opened up a special Maha Thappa/Chaapu category that recognized people’s interests From all across Karnataka to vote for their favourite biryani. Apart From the winner Bombay Lucky Restaurant (Mangaluru), nominees included eateries known to serve mouth-watering biryani like Nandhana Palace (Bengaluru), Donne Biriyani Mane (Mysore), and Galaxy Restaurant (Gulbarga).
B.Surendar, COO, Red FM network said, “RED FM has always taken pride in being the largest platform for the people of Bengaluru to express themselves. Our interactive property ‘Red FM ka Thappa’ usually enables citizens to vote for their favourite outlets in Bengaluru. Every year the categories are selected basis the places Bengalureans frequent the most. However, this year we decided to make the RED FM ka Thappa campaign even bigger by inviting votes From all across Karnataka through the MahaThappa/ Chaapu category. There is absolutely no doubt that food binds people together and in Karnataka biriyani tops the preferred food list. We have been overwhelmed by the response received From our listeners From across the state and we shall continue to celebrate the categories our listeners find the best every year”
Other Bengaluru-specific categories with corresponding winners and nominees were –
MTR (WINNER) – Thappa given to the oldest and most famous Lal Bagh outlet
Indian Coffee House
Nandhana Palace (WINNER) – Thappa given to the crowd-favouriteIndiranagar outlet
Gundappa Donne Biryani
Flechazo (WINNER) – Thappa given to Whitefield outlet
Phoenix Marketcity (WINNER) – Thappa given to the one-and-only Whitefield mall
VR Bengaluru Mall
Best Ice Cream:
Corner House (WINNER) – Thappa given to the Indiranagar outlet
RED FM’s campaign Thappa is a people’s choice award where listeners across cities vote for their favorite places and services. The most voted in the city is honoured with RED FM’s approval stamp ‘Thappa’. The Thappa campaign is a three-week long annual IP that brings a lot of excitement across 30 major cities PAN India, including major cities like Lucknow, Jaipur, Chandigarh, Indore, Pune, Ahmedabad, Guwahati, Bhubaneshwar. Listeners also get a chance to win fan contest by voting.